Increase your LinkedIn connections with this 5 minute marketing plan. Grow your network, generate qualified leads and expand your social connectedness!
By Coderra Ltd on 2 Jul 2016
Categories / Infographics
The Twitter hashtag helps us to carry on conversations with a diverse audience. It’s an opportunity for you to send your message to millions of people across multiple platforms. Let’s take a look at the power of the hashtag!
By Coderra Ltd on 1 Jul 2016
Categories / Infographics
If the art of creating a perfect call to action could be bottled and sold, the lucky creator would never need to work again. The mysterious formula for creating the ideal call-to-action is not something that has been perfected yet – but there are definite ways in which you can shape your call-to-action to increase […]
By Coderra Ltd on 29 Jun 2016
Categories / Web Design
Most people think that SEO (search engine optimisation, for the uninitiated) is all about keywords and backlinks – but there’s actually a little more to it than that. There are a multitude of ranking signals and factors which go way beyond keyword placement and link authority, and all of them play a part in dictating […]
By Coderra Ltd on 27 Jun 2016
Categories / SEO
If you’re looking for ways to improve your business website, there’s one important component which should be first under the microscope: the website content. The content of your website speaks volumes about your brand and business. It tells potential customers everything they need to know about your company’s professionalism, your ethos and your ability to […]
By Coderra Ltd on 25 Jun 2016
Categories / Marketing
No matter what business or industry you’re in, building web traffic, generating conversions and developing a core of loyal customers is essential. While web traffic is a great indicator of how much exposure your site is getting (and a signal that your SEO efforts are paying off), it’s meaningless if you’re not capitalising on the […]
By Coderra Ltd on 23 Jun 2016
Categories / Marketing, Web Design
When it comes to small businesses in the online realm, it’s not always a case of, “If you build it, they will come.” There are so many competitors across every industry now, that effectively promoting your business online means making your voice heard and standing out in the crowd. As a small business, you might […]
By Coderra Ltd on 21 Jun 2016
Categories / Marketing
Local SEO is really important for customer acquisition. We all know the importance of SEO to business websites – SEO is one of the magic ingredients that helps search engines rank your website so that it’s more discoverable by visitors. In the last few years, SEO has split off into a number of smaller strands, […]
By Coderra Ltd on 20 Jun 2016
Categories / SEO
The world of user experience (or UX, as it’s known in the industry) is dramatically changing as web developers and content creators continue to discover new ways to enhance visitor journeys online. The downside of this is that it means your website can quickly start to feel outdated or clunky if you don’t keep up-to-date […]
By Coderra Ltd on 20 Jun 2016
Categories / Web Design
To run a successful online business, you need to make sure that the website message is clear. If it takes your website visitors five minutes of browsing your website to establish what it is you do, your website certainly isn’t very clear – and it’s unlikely you’ll be converting many leads! Writing a clear website message […]
By Coderra Ltd on 20 Jun 2016
Categories / Marketing, Web Design
You need to build trust in if you’re running a business online – especially if you’re running any kind of ecommerce venture where customers can purchase from your online store – building a sense of trustworthiness is essential. How are you supposed to convince website visitors to part with their hard-earned money if you can’t […]
By Coderra Ltd on 20 Jun 2016
Categories / Marketing, Web Design
Bio page design Every business website needs a bio page or about page. Plenty of visitors will head to this page immediately after landing on your website to find out more about the kind of business you are – and if your About page is weak, off-message or poorly worded, you might find these visitors […]
By Coderra Ltd on 20 Jun 2016
Categories / Marketing